Web Banner Specs
Desktop
Ratio: 5:1
Recommended Resolution: 2560×512 – Can be lower res than this is needed but as long as it’s 5:1
Mobile
Ratio: 3:1
Recommended Resolution: 1440×480 – Can be lower res than this is needed but as long as it’s 3:1
Key Performance Indicators
- Daily Online Revenue
- Monthly Online Revenue
- Annual Online Revenue
- Daily Site Visits
- Daily Ad Clicks
- Average Order Value
- New Users
- Bounce Rate
Color Palette
#202843
#B1B1C9
#585d68
#f3b130
Campaigns
Barefoot Campus Outfitters : Valentines “Be Ours 2020”
OBJECTIVE Draw conversions from email base/loyal customers for Valentine's Day promotion 2020. Use the database of exhisting customers.WORD CLOUD Free Valentine's Day t-shirt* with purchase. Free item (Valentine's Day t-shirt) offered to customers w/ purchase of $50...
Barefoot Campus Outfitters : Back To Campus 2020
OBJECTIVEDraw interest from student-age users to buy new school/lifestyle clothing/items as they head back to college campuses for the spring semester. Secondary: to reach parents of college students purchasing college swag for their college kidsWORD CLOUD ...
Barefoot : New Years Treat Yourself Campaign
OBJECTIVE To reach college students, recent grads, and parents for New Year shopping. Conversions will be indicated by sales and clicks to the website. Brand awareness is a secondary objective, creating hashtags and memorable language that is Barefoot branded. WORD...
Barefoot Campus – Tis The Season
OBJECTIVE To reach college students, recent grads, and parents for Christmas shopping. Conversions will be indicated by sales and clicks to the website. Brand awareness is a secondary objective, creating hashtags and memorable Christmas language that is Barefoot...
Barefoot Campus Outfitters – Holiday 2019 Gift Giving Guide
OBJECTIVETo reach the target demographic, parents and alumni, to make holiday purchases for children in school and loved ones. The secondary goal is to gain conversions and brand awareness to auxiliary demographics.WORD CLOUDOutfit the Best Years of Your Life! Outfit...